All sessions by Limor Reznik
The Definitive guide for great Content
Today, we are bombarded by information. It’s all around us, flowing to everyone and shared by us all. Good content is crucial in order just to get noticed in this sea of data.
But what is good content? In her Lecture Limor Reznik, CMO at Taldor Group, will describe the best way to tailor your content to match the marketing funnel, according to where your customer is located in his journey. Then, she will share a secret gap that only a few know about. Once you become aware of it, you’ll know how to avoid it.
Finally, there will be some very intresting case studies from my own career that serve as examples of the three stages of the content life cycle.