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About Us

Content Israel is the largest content marketing conference in Israel!

It brings together industry leaders from publishers, agencies, brands and startups for a detailed look at the strategies, technologies, and platforms used for content marketing.

Contact Info

Varda Bachrach

Marketing Director, Charge After

Varda has built a 20-year career in the communications, marketing, and content arena. For the past 9 years, she has been immersed in the Israeli hi-tech scene, with a focus on fintech.

All Sessions by Varda Bachrach

How to Adapt and Thrive in a Fast-Evolving Content Ecosystem

Content creators, especially in Israel, are navigating a tumultuous time. Budget cuts (which often begin with marketing cuts), the impact of AI, and a challenging environment, have impacted us all. AI in particular has transformed how content is produced. Of course, as with all change - there is opportunity. The talk will explore the intersection between content and marketing and how content producers can adapt and thrive in this fast-evolving ecosystem.

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